We transformed Lumino’s city-wide art installations into an interactive discovery experience, making it easier for visitors to locate artworks while gamifying exploration across downtown Montreal.

We launched a city-wide scavenger hunt as part of Montreal’s Advent Calendar, where players visited local businesses to earn daily prizes. The experience was designed to drive foot traffic, help people discover new brick-and-mortar stores, and reward participation with thousands of dollars in prizes provided by local merchants.

As part of the festivities of Quebec’s Fête Nationale, Les Guinguettes invited Homies to create a quest where visitors learned about Canadian poet and publisher Gilles Vigneault, and its iconic song Gens du pays, defining Quebec’s Independence Anthem - Festival rewards were granted upon completion

Homies crafted a quest to guide users to a hidden mural, offering them a tradable digital token that unlocks an AR experience through image recognition—all while educating them about the artwork

Homies crafted a quest to drive customers to Mamie Clafoutis' new location, rewarding them with a tradable digital token while gathering insights on engagement.

Homies launched a Halloween-themed scavenger hunt, introducing users to Cocooning Café and The Beagle Shop with a redeemable store rebate, boosting brand discovery.

Homies led users on a quest to Les Givrés, rewarding them with a digital token to redeem a new ice cream flavor, boosting foot traffic and local engagement.