As part of the festivities of Quebecâs FĂȘte Nationale, Les Guinguettes invited Homies to create quests where visitors learned about Canadian poet and publisher Gilles Vigneault, and its iconic song Gens du pays, defining Quebecâs Independence Anthem - Festival rewards were granted upon completion
What We Did
Lynks Quest: FĂȘte nationale â Gilles Vigneault
Les Guinguettes invited Homies to create an on-site quest for the FĂȘte nationale du QuĂ©bec. The experience guided visitors through 7 interactive checkpoints, revealing the life, legacy, and music of Gilles Vigneault, including his iconic  Gens du pays. Festival-goer who completed the quests unlocked rewards, redeemable for perks and snacks on-site âcombining cultural discovery with playful interaction
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Objective
Blend Cultural Education with Festival Engagement
The goal was to elevate the festival with an interactive experience that celebrated Quebecâs heritage. Instead of a static exhibit, the quest offered a mobile, geo-located journey through storytelling, music, and on-site participationâcreating a memorable way for visitors to connect with the FĂȘte nationale spirit
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Results
Engaged Visitors & Enhanced Festival Experienceâ
The quest drew festival-goers into an educational yet entertaining journey, keeping them on site longer and driving foot traffic and revenue to partner food vendors. The rewards added value as a tangible takeaway, while the storytelling format made the cultural content more engaging. It demonstrated how Homies can turn celebrations into an immersive, trackable festival activation.
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As part of the festivities of Quebecâs FĂȘte Nationale, Les Guinguettes invited Homies to create quests where visitors learned about Canadian poet and publisher Gilles Vigneault, and its iconic song Gens du pays, defining Quebecâs Independence Anthem - Festival rewards were granted upon completion
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Homies led users on a quest to Les Givrés, rewarding them with a digital token to redeem a new ice cream flavor, boosting foot traffic and local engagement.